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Marketing Metrics Made Simple

Calculate, analyze, and optimize your marketing performance with our comprehensive suite of calculator tools. Make data-driven decisions to improve your marketing ROI.

Marketing Tools

ROI Calculator

Measure your return on investment

ROAS Calculator

Calculate return on ad spend

CPC Calculator

Determine cost per click

CPM Calculator

Calculate cost per thousand impressions

CTR Calculator

Measure click-through rate

Email Marketing

Email Open Rate

Measure email opening effectiveness

Email CTR

Calculate email click-through rate

Email Conversion Rate

Measure email-driven conversions

SEO & Content Marketing

Keyword ROI

Estimate keyword investment returns

Content Engagement Score

Measure content effectiveness

Organic Traffic Value

Calculate SEO traffic worth

Acquisition Metrics

Customer Acquisition Cost

Calculate cost to acquire customers

Lifetime Value

Estimate customer lifetime value

LTV:CAC Ratio

Measure acquisition efficiency

CAC Payback Period

Calculate time to recover CAC

Viral Coefficient

Measure viral growth potential

Engagement Metrics

Bounce Rate

Measure single-page sessions

Time on Site

Calculate average session duration

Page Views

Analyze page view metrics

Scroll Depth

Measure content engagement

Session Duration

Calculate time spent per session

Conversion Metrics

Conversion Rate

Measure visitor-to-customer rate

Cart Abandonment

Calculate abandoned cart rate

Form Conversion

Analyze form submission rates

Landing Page Conversion

Measure landing page effectiveness

Micro-Conversion Rate

Track small conversion steps

Retention Metrics

Retention Rate

Measure customer retention

Churn Rate

Calculate customer attrition

Repeat Purchase Rate

Analyze repeat customer behavior

Net Promoter Score

Measure customer satisfaction

Customer Loyalty Index

Calculate customer loyalty

Financial Metrics

Profit Margin

Calculate profitability percentage

Break Even Analysis

Find your break-even point

Revenue Growth

Measure revenue increase

Burn Rate

Calculate cash expenditure rate

MRR Calculator

Measure monthly recurring revenue

Social Media Metrics

Engagement Rate

Measure audience engagement

Reach Calculator

Calculate content reach

Social Media ROI

Measure social media returns

Viral Reach

Calculate viral content spread

Share of Voice

Measure brand visibility

Advertising Effectiveness

Ad Frequency Optimization

Optimize ad exposure frequency

Brand Awareness

Estimate brand recognition

Impression Share

Calculate market impression share

Quality Score Estimator

Estimate Google Ads quality

Business Strategy

Promotional Discount Impact

Measure discount effectiveness

Referral Program ROI

Calculate referral program returns

Affiliate Marketing Performance

Analyze affiliate program results

Marketing Budget Allocation

Optimize marketing spend

Customer Segmentation Value

Evaluate customer segment worth

Learning Resources

Marketing Tools Guide

Learn about essential marketing tools

Acquisition Metrics Guide

Master customer acquisition metrics

Engagement Metrics Guide

Understand user engagement metrics

Conversion Metrics Guide

Learn about conversion optimization

Retention Metrics Guide

Master customer retention strategies

Financial Metrics Guide

Understand marketing financials

Social Media Metrics Guide

Learn social media measurement

Email Marketing Metrics Guide

Master email campaign analytics

SEO & Content Marketing Guide

Optimize content performance

Advertising Effectiveness Guide

Maximize ad campaign results

Business Strategy Metrics Guide

Strategic marketing measurement